Get in Touch

Dura-ID Solutions Acquires Atwell Labellers

23/05/2023

Dura-ID Solutions have acquired Atwell Labellers

Based out of West Sussex, Atwell Labellers specialises in the supply of self-adhesive labelling machines. Atwell prides itself in providing systems that are highly engineered whilst being easy to operate, reliable and efficient.

Atwell has 20 employees, operating out of their dedicated facilities in West Sussex.

Dura-ID Solutions (part of the investment group Goonvean Holdings) views the move as an excellent way to enhance its customer offering, diversify its customer base and boost existing distribution channels.

Following the transaction, the existing management team and employees will continue to run Atwell Labellers as a wholly owned subsidiary of Dura-ID Solutions. Shaun Higgins, MD of Dura-ID Solutions, will lead the combined businesses.

“Following Goonvean’s successful acquisition of Dura-ID Solutions in 2017, we are confident that Atwell’s operations will further enhance our presence nationally and solidify our mutual service levels to the combined customer base,” said Matthew Gazzard, Managing Director of Goonvean Holdings.

He continued: “Atwell’s specialised manufacturing capabilities make it a natural complement to Dura-ID Solutions, and Atwell’s strong reputation for quality, service and innovation matches Dura-ID’s own dedication to high quality design and innovation, operational excellence and speed to market. Supported by Goonvean Holdings, we look forward to working closely with Atwell’s team to capitalise on the significant opportunity that this represents.  This acquisition further enhances the customer offerings of both Dura-ID and Atwell.”

“We are excited to have Atwell join Dura-ID, as it will bring together complementary product and technology portfolios and the market leading manufacturing capabilities of these two companies,” added Shaun Higgins, MD of Dura-ID Solutions. “By joining a privately owned Group of companies, Atwell will be well positioned to continue investing in new technology and bringing product ideas to life, while creating increased value for all stakeholders.”

“After over 18 years heading the business, we are extremely pleased to be passing over the custody of the company to a family run, investment group who we are sure will facilitate the exciting next stage of the company’s history”, commented David and Helen Charlesworth, the previous joint owners of Atwell Labellers.

They continued: “Following discussions with the senior management of the Goonvean Group gives us confidence that we pass Atwell Labellers over to a supportive, progressive and ambitious set of new owners who will help to maximise all that Atwell can achieve”.