…we’ve really just focused on driving growth of our branded products through the trade portal, which is now our biggest revenue stream, with no minimum order quantity…[The printer] has made everything a frictionless process, so it’s working for us,” – Pet Treats Wholesale

Objectives

Find a way to reduce large MOQs on pre-printed labels and reduce human error when editing labels.

Solutions 

Founded in 2011. Pet Treats Wholesale has seen huge growth over the last few years and needed a way to streamline their labelling operations. 

Flexibility of print runs was a huge bonus to ordering an Epson CW6500 printer. Coupled with BarTender, the system allows the packing team to print a few hundred labels of a product line with the colour coding information pulled through automatically for each protein type.

AT A GLANCE 

Challenges 

• Minimum order quantities on pre-printed designs.

Benefits 

• Flexibility of print due to over 300 label variants. 
• Utilising with a rewind unit for use with an applicator.